The 2010 LikeMinds conference is storming along at full pace. 2 keynote speeches followed each other very closely, so here are our summaries of both in 1 post.First up, "The Help Engine: A New Way To Give" By Cofacio
-The future won't be as much about giving money as it will be about giving resources.
-When someone looks for help, how can we put them in touch with the right person?
-People like helping. If we make it easy for people to help each other, more people will do it.
-When you look for support, how about being presented with 10 people rather than 10 sites?
-That's where the help engine comes in. Be sure to visit cofacio.com to get an idea of this fantastic tool that makes it easy to be altruistic.
Next, "Value Based Curation in a Volume Based World" By Robert Clay from Marketing Wizdom
-A high level of value beats the volume based approach when it comes to curation and building community.
-Robert started his first company at 19 the solved the problem of vehicle rusting.
-Larger companies started to take notice and became clients for his curated content.
-He defines curation as: ‘the gathering of knowledge and information’.
-Robert went on to invent the glass sunroof for cars and developed robot technology for car production lines.
-Built up an extensive library (3.5 million pages) of marketing material with notes, then took the collection digital in the mid 90s.
-Newspapers, magazines and blogs continue to feed into the knowledge base every day.
-Such systems help with information overload.
-A good way to get curating yourself is with Evernote.
-To really learn from curated content, you need to immerse yourself for a period of time (or teach others how to do this).
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